Virtual Casanova paid compliments to thousands of people

In February 2006 we created an interactive banner for a new movie „Casanova“. You can watch movie trailer in banner and try „the compliments generator“, which paid various compliments for those, who entered their name.

We also created a „sex identify system which helped us to generate different phrases to men and women.

Campaign statistics exceeded all expectations- our generator has paid 46 thousand compliments in 10 days. One user tried generator 5 times in average.

This campaign shows that interactive banners are interesting for users and this type of banners is effective indeed: interactivity raises the efficiency without raising the broadcasting budget.

You can view "Casanova" banner here >